Would you like to social network with the President?

Author: Adi Gaskell
Published: January 28, 2012 at 11:36 pm
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Social media has made politics seemingly more democratic. The official Barack Obama Twitter page for instance has over 12 million followers, where his staff, and sometimes the man himself, provide updates on what he's doing.

If new plans succeed however, people will be able to network with the President via a social network. At least you will if you're one of the other 200 or so world leaders invited into the network.

TopCom is a social network built for the world leaders attending the World Economic Forum in Davos.

The 'Facebook for world leaders' was unveiled by software company Tibco at the World Economic Forum in Davos, Switzerland, where the world's most powerful politicians and business figures will converge for their annual meeting.

The idea has been lauded by the WEF's founder Klaus Schwab. He suggested the new network could be used in a number of ways, including for instance by the Japanese Prime Minister to raise awareness and seek help should another tsunami strike the country.

"Japanese prime minister Yoshihiko Noda can post a video of himself — viewable only by the top two hundred — asking for help because a major earthquake has caused a tsunami that’s approaching his country.

Minutes later, Schwab would see the message and call for an immediate videoconference among the appropriate world leaders to get Japan aid in the quickest way.

CEOs of companies that have facilities near the impact site — there’s a Nissan plant close by, for example — could join forces for evacuation and figure out how to address interruptions to their supply chains."

If you could connect with the President on such a network, what would you say?

 
 

About this article

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Article Author: Adi Gaskell

A writer on management issues for publications such as Professional Manager, CMI, HRM Today, Business Works and Technorati. I also cover social media for Social Media Today and Social Business News.

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