Tom Johansmeyer

Tom joined Cross Border as group marketing director at the beginning of 2011 and works with both Corporate Secretary and IR magazine. In addition to driving print and online circulation, he develops new products and spearheads new initiatives for both publications. Prior to joining Cross Border, Tom was senior content director for a boutique marketing agency, where he devised and implemented content-based and social media marketing solutions for IT manufacturers and resellers. At Guy Carpenter, Tom launched and maintained one of the first corporate blogs in the reinsurance industry while serving as senior vice president of marketing intelligence. In this environment, he created and executed the first social media marketing campaigns in the industry. Before Guy Carpenter, Tom was manager of strategy and analysis for the global consumer business practice at Deloitte. Tom is also a writer, and his work has appeared in the Atlantic Monthly, British GQ, Boston magazine, DailyFinance, the Huffington Post, and many others. He holds an MBA in accounting from Suffolk University in Boston and a BA in philosophy and history from Ripon College, where he graduated Phi Beta Kappa.

Tom Johansmeyer's topics

• b2b,
• blog,
• blogging,
• blogs,
• bogging,
• corporate blog,
• corporate-blogging,
• corporate blogs,
• eds-pick,
• internet marketing,
• it,
• marketing,
• marketing-strategy,
• media,
• online-marketing,
• planning,
• research,
• social-marketing,
• social media,
• social-media-marketing,
• social media strategy,
• strategic planning,
• strategy,
• technology,

Tom Johansmeyer's claimed blogs

1. 		http://migrantblogger.wordpress.com Follow the travels and opinions of a New York-based freelance journalist. My work has appeared in The Atlantic Monthly, British GQ, Boston magazine, …	Technorati Auth: 1